Direction

We make strategy happen
Your partner to shape strategy - and make it happen

Crafting and delivering winning strategies

The process of making coherent, impactful choices with the aim of building long-term value has always been demanding. Yet the rewards for designing and implementing winning strategies are high, as is the cost of making the wrong choices or failing to execute the right ones. We help you build valuable insights to make the most critical choices you need to beat the market and enable you to prepare and execute a flawless implementation process.

Clarity and Design

Finding Your Competitive Edge

Designing a strategy is about making – sometimes bold -choices to realize your ambitions. It means you want to feel safe in making those choices and you want to have sufficient relevant information to base your choices on. If this first phase is done right, the result is a set of integrated choices that will move you ahead of your competitors.

We start by laying the foundation together. We ensure that your leadership
team feels safe to discuss strategy, to identify key trends that impact the business and to understand the core challenges that the company needs to address. Creating an adequate response to these pressures is the basis of your aspiration to succeed, your broad vision of how to realize your ambitions.

Hard-core and AI-driven analyses may confirm or contradict the assumptions developed in step one. They are necessary to understand
the market, competitors and the company itself. The real challenge
is to focus on the analyses that truly matter. The ones that clearly demand a strategic response.

Armed with your aspiration to succeed and a host of structured information, it is now time to weigh and debate options to create value.
There is never one single path to success. The objective is to first define your playing field (where to compete) and then to define how you will win on each field (your value proposition and your competitive edge).

Alignment and Activation

Preparing The Transformation

Mobilizing the organization to execute your strategy is a fundamental phase and often underestimated. We hep you determine the capabilities required to carry out your plans, and to reallocate resources for the strategic objectives. Another key activation step is to embed the strategy in formal budgets, and to translate all decisions into manageable, granular initiatives.

The challenge is to define a set of skills that will bring your strategy to life. To clearly determine what you need to start doing, keep doing and stop doing in order to succeed. After defining the skills necessary, we help you identify the gap between existing and required skills and formulate
a plan to close this gap.

To deliver a strategy, resources must be allocated to the underlying objectives. Failing to take this seriously is often the reason why implementaion is stalled. We help you to align the organizational structures and resources to the decisions made, including the empowerment of key resources and the translation into an aligned budget.

There needs to be a strong framework for organizing and driving implementation of the strategy. Without this, the strategy is only a wish list, a set of goals that may or may not ever be achieved. We help our clients with formats to translate and communicate a strategy into granular initiatives for each unit that has an important role in implementing the strategy.

Implementation and Improvement

Real Impact

The third phase focuses on smooth implementation. How to measure progress, how to drive momentum and how to stay flexible. The challenge in the fast-moving world of today is to make a clear distinction between implementation issues and flawed strategic choices, to constantly assess whether you need to improve implementation or adjust course.

Measurability creates accountability. A clear dashboard is created
in advance containg the expected results. This not only allows a comparison with actual outcomes; it also prevents being able to “explain away” deviations. A dashboard is made for every unit involved, with measures that relate to the organizational context and the unit’s own choices.

Implementation support has two dimensions, leadership support and continuous active support. It is about dedicated involvement, constant communication, allocating resources to priorities and knowing when adjustments are needed. Our implementation support is aimed at driving momentum.

Our approach involves clear documentation of assumptions in order
to test hypotheses, making it possible to clearly distinguish between
problems related to implementation and flawed strategic choices.
As a result, both the strategic choices and the implementation process are subject to continuously improvement cycles.

Your Direction Team

Experienced strategy consultants and licenced program managers.

Let's Talk!

We’re here to discuss your needs and explore the right solution for you.

Prof. Dr. Henrik Meyer-Hoeven

Director
+49 176 16328570
hmeyer-hoeven@pawlik.de

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Knowledge Center

Studien und Publikationen wie auch Whitepaper oder Best-Practice-Pools sind
die Grundlage der PAWLIK Medical School. Kongresse oder klinikübergreifende Fachgruppen zu spezifischen Themenfelder gehören ebenfalls dazu wie eine
Kooperation mit anderen Einrichtungen wie z. B. Caps & Collars Academy zum
Thema KI oder PINKTUM Institute zum Thema E-Learning.

Education Center

Oftmals braucht es eine formalisierte Weiterbildung für die spezifischen Anforderungen einzelner Aufgaben in der Klinik, von der Rekrutierung über die Personaldiagnostik bis zum Change-Management.

Coaching Center

Die gezielte, flexible Begleitung von Ärzten und Führungskräften in Pflege und Verwaltung sorgt für individuelle Nachhaltigkeit in der Aneignung neuer erfolgreicher Gewohnheiten für den Alltag und die eigene Karriere. Eine Ad-hoc-Hotline kann zeitnah helfen, schwierige Situationen zu meistern.

Training Center

Vielfältige Angebote in Inhalt, Formaten und Lernwegen decken nahezu jeden Bedarf
der persönlichen Entwicklung von Softskills, vom Rising Star Programm über eine klinikspezifische Akademie bis zu flexiblen, wirksamen E-Learnings für alle Menschen
im Krankenhaus.

Executive Club

Ein einzigartiges, exklusives Konzept zur gezielten, individuellen Weiterbildung für
Ärzte und Top-Führungskräfte in Führung, Menschenverstehen und Selbststeuerung,
von der Individualanalyse über Coaching und Selbstlernen bis zu regelmäßigen, inspirierenden Austauschdialogen mit Kollegen:innen zu spannenden Themen und
Top-Experten rund um den Menschen.

Interim Personal-Leitung

Fallweise ist eine Interim-Leitung für die Klinik eine passende Zwischenlösung, um
die operative Personalarbeit vorübergehend zu steuern und/oder die Neuausrichtung
zu gestalten und die Transformation zu begleiten.

Recruiting Excellence

Nur ein ganzheitliches Vorgehen kann passende Menschen für die Klinik erreichen, gewinnen und auch nachhaltig binden: Recruiting Excellence von A bis Z zu verstehen, zu gestalten und zu steuern, ist eine integrierte Kompetenz unterschiedlicher Disziplinen.

Personal-Diagnostik & Assessments

Wer ist der/die „Richtige“ für den Job? Eine fundierte Erfahrung unterschiedlicher Konzepte und Instrumente leitet das für das jeweilige Anforderungsprofil passende Vorgehen und werthaltige Ergebnisse für Kompetenzen und Potenziale.

Executive Search/
Führungskräfte-Rekrutierung

Die oder den „Richtige(n)“ für Ihre Herausforderungen und Ihre Kultur
zu finden braucht Klinik- und Menschen Expertise wie auch langjährige
Erfahrungen im gezielten Vorgehen.

Zusammenschlüsse oder Kooperationen

Um die guten unternehmerischen, wenn auch eher technischen Grundideen
der Vorhaben nicht scheitern zu lassen und nachhaltig zu realisieren, ist ein professioneller, erfahrener Fokus auf die Kultur und Menschen unerlässlich.

Organisationstransformation für alle Neuausrichtungen

Ob Digitalisierung, Revitalisierung oder Sanierung: Erst ein balanciertes
Management von Projekt und Menschen macht den Wandel nachhaltig erfolgreich.

HR Transformation

Die Wirksamkeit der Personalfunktion ist für die Klinik ein,
wenn nicht der Erfolgsfaktor schlechthin und daher fit zu machen
für die anstehenden und zukünftigen Herausforderungen.

New Work

Die Arbeitswelt ist krankenhausgerecht neu zu gestalten, um nachhaltig den Anforderungen des Grundauftrags effektiv und den Bedarfen der Menschen zu entsprechen und letztlich attraktiv und wirksam zu sein.

Patient Experience

Eine konsequente Ausrichtung auf die Patientensicht steuert
die Kommunikation und Interaktion spürbar menschennah
zum Wohlbefinden und systematisch für eine positiver Resonanz.

Employee Experience

Die konzeptionelle Betrachtung des gesamten Mitarbeitenden-Lebenszyklus
leitet die Kommunikation und Wirkung der HR-Arbeit für nachhaltig wirksame
Aktivitäten und Attraktivität der Klinik als Arbeitgeber.

Leitbild

Ein schlüssiges, motivierendes Gesamtkonzept wirkt
nach Innen und Außen als „Nordstern“ für die
Entwicklung einer kraftvollen, attraktiven Klinik.